Fatchiyah, A. and Sukmono, R.A. 2021. The Effect of Experiential Marketing and Brand Image on Purchase Decisions Through Word of Mouth as Intervening Variables. Indonesian Journal of Innovation Studies. 16, (Oct. 2021), 10.21070/ijins.v16i.556. DOI:https://doi.org/10.21070/ijins.v16i.556.