Hariyono, A. N. J. P., Setyadi, T. and Fitriana, N. H. I. (2026) “Instagram and TikTok Promotion Performance for Food MSMEs Using EPIC Model: Kinerja Promosi Instagram dan TikTok bagi UMKM Sektor Pangan Menggunakan Model EPIC”, Indonesian Journal of Innovation Studies, 27(4), p. 10.21070/ijins.v27i4.2194. doi: 10.21070/ijins.v27i4.2194.